OVERVIEW Custom & Rod Ideas was published in the large format style by Argus Publishing Corporation, the same organization behind
Popular Hot Rodding and
It started as a quarterly issue in 1967, then went to monthly in June, 1975. This lasted until
early 1977 when publishing was a bit sporadic. In 1978, the magazine went back to quarterly, and in 1980 it became an annual
publication. Publication ceased after the 1983 annual.
The publisher provided net paid circulation data to NW Ayer from 1968 through 1979. Average monthly net paid circulation grew from 18,045 to a
peak of 41,066, then declined slowly to 15,325 in 1979.
A total of 73 issues was printed from Spring, 1967 through the last annual publication in 1983. All cover images are complete.