OVERVIEW Custom Rodder was an East coast, small format magazine published by Irwin Stein and his Magnum Publications
organization at 47 East 44th St, New York. Larry T. Shaw was the first editor.
Irwin Stein was well known as a New York publisher and owner of Lancer Books. Larry T. Shaw was well known as a science fiction writer.
The first use of the title was in May, 1957. It was a 68 page magazine and had good rod
& custom content. Published monthly in the beginning, the publishers switched to every other month starting in March, 1963 at the
same time they went to a larger format. The magazine was re-titled to
Rodder & Super Stock in March, 1965.
Other publications also used this title. The second generation was published
from 1979 to 1983 as a muscle and performance car magazine. And then in the Fall, 1991
Custom Rodder The Trendsetter was a hot rod magazine started by Tom McMullen with editor Jerry Weesner.
The table of contents can be seen by clicking on the icon.
PUBLICATION DATA Custom Rodder had three years of publisher provided print volume
data from 1961 through 1963. The reported average monthly net paid circulation was 16,950 in 1961 and grew to 25,424 by 1963. The magazine
consistently stayed in the #8 position.
A total of 80 issues were printed from May, 1957 through January, 1965. All cover images are complete, and we are still collecting tables of contents pages.
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