OVERVIEW:
4X4 Mechanix and later 4X4 Performance was published by CSK Publishing. Like
other competitors in this space, the magazine highlighted feature vehicles and had lots of technical content. It was
positioned as the "how-to magazine for off-road enthusiasts".
After seven issues, it was re-titled to 4X4 Performance in January, 1997. A few months later, the publisher sold six other titles to the McMullen-Argus Publishing, a division of Primedia. But this title stayed with CSK and finished with the January, 1998 issue.
The table of contents, if available, can be seen by clicking on the 
icon.
PUBLICATION DATA:
CSK Publishing provided net paid circulation data to The Standard Periodical Directory in 1997 and 1998. It
reported the number of annual print issues at 140,000 for each year.
CONTENT COMPLETENESS:
A total of 14 issues were produced with both titles. All cover images are complete except September, 1996.
INTERNET:
An internet presence was created and links referenced on the front covers starting in January, 1997 with the name change. The site is now defunct:
www.cskpub.com.
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